Just back from the 2010 Visual Journalist Bootcamp in Langley, WA. Here’s the skinny.
TOP TEN LIST OF VJ GEMS TO REMEMBER (MediaStorm):
- 70% of video production is audio
- Ask paired questions, then shut up. (use the Dumb Dog look for clarification)
- Let the motion happen (lock on tripod, reduce pans/tilts/zooms)
- Let each piece “breath” with 10 second lead-ins and tail-outs
- Get Video portraits (x4): shoot wide, medium, close, extreme close
- Shoot stills in series (with various emotion) for cutaways
- Shoot Clean-Ins and Outs (action crosses the entire frame)
- Chase the metaphor
- Lead clips with audio (then reveal)
- Edit by subtraction
“I never start a story knowing what I am going to say.”
“Story will always trump technique.”
“Good Audio + Bad Video = Documentary; Bad Audio + Good Video = Trash”
“One death is a tragedy, one million deaths is a statistic.” (ergo:Tough stories must be humanized.)
“Rise above the noise; produce quality content.”
“Always shoot the fridge.” It’s the billboard of a person’s life.
Other points to ponder:
- Authenticity and Transparency are needed more today than Objectivity.
- Strategic Dissonance (see Image #1) bodes well for new media content providers. ~Toni Deifell, Q-Media Labs
- Well crafted new media storytelling will save journalism from “the Amateur Digital Disruption”. ~Hanson Hosein (ex-MSNBC, CBC, now U of W professor)
- Content Marketing needed to attract, acquire and engage a clearly defined and understood audience… and move them to measurable action. ~Russell Sparkman, Fusionspark Media.
- An emerging term in the lexicon of Social Media is “Content Strategy”.
Proceedings were livecast via UStream. Word was that the broadcast would soon be posted for play on demand.